| EduImpact360 by Firdosh Khan

Digital First, Mobile Always Student Acquisition: Trends in India’s Mobile-Only Demographic

India’s student acquisition is now mobile-native, with 97% of youth online via smartphones, 62% of enrollments from digital, and vernacular video, WhatsApp, and offline-first apps reshaping funnels. The future belongs to institutions built for “Digital First, Mobile Always.”

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September 17, 2025

Higher Education Insight

Reputation vs. Reality – Do High NIRF Ranks Correlate with Actual Student Demand?

High NIRF ranks often signal prestige, but student choices reveal a deeper story. From IIT Bombay’s popularity over IIT Madras to FMS Delhi’s unbeatable ROI, this analysis uncovers where reputation aligns with reality—and where it doesn’t.

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September 16, 2025

Higher Education Insight

The Global Rise of Lifelong Learning – Who’s Spending the Most on Adult Education?

Lifelong learning is booming globally, with spending crossing $415 billion in 2024. From Nordic government programs to massive corporate training budgets, discover who invests the most in adult education and why it’s shaping the future of work and society.

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September 16, 2025