How to use Public Relations and Digital Marketing to Recruit more high-value students
(Increase Your Online Presence and Reach More Prospective Students Than Ever Before!)
Are you having difficulties attracting new students?
I can help you create successful marketing plans and campaigns that continuously deliver great results for course registrations, student recruitment, and more.
I can also help you to boost student intake for any educational institutions!
Book a FREE Education Marketing Consultation Today
I will further explain the whole processes of education marketing as per your needs and answer any questions you have.
Trusted By Schools and Colleges Across India and Abroad
I’ve worked with a number of different schools and colleges helping to boost their online performance.
About Firdosh Khan
✔️ Over 11+ years experience in Public Relations and Digital Marketing
✔️ Part of India's largest Public Relations firm
✔️ worked with more than 100+ education clients
✔️ Certified digital marketing expert (SEO, Facebook ads & google ads)
My Proven Formula for Education Marketing Services Will Build Your Student Intake
SEO
SEO is one of the primary ways that students find top universities and colleges that fit their needs- and only the colleges on the first page of the search engine results get noticed.
PPC Marketing
If you need to increase lead generation quickly, Pay Per Click Ads are a great option. Google Pay Per Click Ads serve as an excellent bridging tool and are search-based ads that work much like SEO.
Public Relations
PR helps a brand generate earned media placements and positive press mentions. While it obviously helps grow consumer trust and loyalty, it also grabs the attention of potential investors.
Digital PR
Digital PR aims to get the word out about what your brand stands for, It aims more to increase traffic and awareness, while marketing is typically more focused on conversions
Expert Education Marketing Services
I have proven track record in delivering some truly fantastic results for schools, colleges, and universities up and down the country.
I understand how to get the most out of your budgets and to achieve the fantastic results that you are looking for.
My targeted PR & digital marketing campaigns will deliver:
- Drive high value traffic to your website
- Boost enquiries and open day numbers
- Improve brand awareness
- Getting featured in reputed publications
We want to be a part of your success!
Don't Take My Word for It
After creating a well optimized PR campaign, How I helped one of my clients in getting huge awareness during the World Youth Skills Day
Start Your Story Today
My proven strategies for Higher Education Marketing sector have excelled for many schools, colleges, and universities.
I only set up campaigns that I strongly believe will exceed your expectations and provide you with the returns you need.
My proven marketing methods are strategic and thought out with your goals at the forefront of any decision.
I will provide a realistic outcome and timescale for your budget, and work hard to make sure you understand the progress on your project and the results we’re achieving
- My services are always delivered with honesty and transparency
- You will be kept up to date with everything going on with your campaign
- I will personally work with you in a highly collaborative relationship
Your Higher Education Marketing Journey Starts Here!
I will further explain the whole processes of education marketing as per your needs and answer any questions you have.
Few More Coverage's of my Clients
Still, you have doubt about higher Education Marketing?
Read my blogs on higher education marketing
Education Marketing Questions
If you can’t find an answer to your question, please get in touch.
Public Relations allows educational institutions to improve their brand visibility, which allows the target audience to learn more about the institute on the web without having to visit in person. Thanks to this, it helps to create and maintain a favorable image.
Digital public relations is a promotional tactic used by marketers to increase a brand’s online presence. It is a measurable and tangible strategy to increase brand awareness, website traffic, and links that drive organic rankings, sales, social following, and engagement.
Digital PR is all about building awareness of what your brand stands for, what makes it unique, and especially what’s happening right now that’s new and exciting. It’s more about increasing traffic and awareness, while marketing is generally more about conversions.
There are many reasons why your school or college will benefit from higher education marketing. On the one hand, advertising campaigns will increase awareness of your institution among your target audience. You can also tailor your marketing approach based on your results, time of year, etc., to get the best results. This is where marketing for education pays off – we know the education industry inside out and can implement the changes needed to increase enrollment.
Your website is obviously vital when it comes to independent school marketing, but you need to drive expectant parents there. Search engine optimization and advertising campaigns on search engines and social media channels will help you achieve this. However, this requires specialist knowledge and considerable time, so why not hire a specialist agency to do it for you?
Absolutely. By running PPC campaigns for colleges with a dedicated education marketing agency, you can increase the number of potential students visiting your sites and your enrollment rate.
College SEO presents a number of incredibly powerful opportunities. Of course, these institutions rely on attracting potential students from neighboring regions. A local SEO strategy will help universities to access a local audience. By increasing your university’s visibility in search results, you will attract more students to your website, increase visits, and ultimately increase enrollment.
If you’re looking to attract more potential students to your university’s open house, a digital marketing strategy is a great idea. By using pay-per-click campaigns and local SEO for colleges, you can target your audience to raise awareness of both your institution and any events.
As one of the most effective forms of advertising, with PPC you only pay each time one of your ads is clicked. Done right, a good college PPC campaign will help increase your brand awareness, increase website visits, and improve enrollments.
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